Formulate Hypothesis: Problem Statement

Objective

Develop an initial thesis or problem statement based on your research and derived insights.

Building the Hypothesis

Based on Our Research

Review:

Key Insights that Inform Our Hypothesis

visibility = Survival
Digital platforms ignore artisans
overcrowded digital marketplaces discourage new talents
Talents need income stability, not occasional work

Problem Statement

Thousands of skilled Nigerians both digital talents (designers, developers, marketers) and non-digital artisans (plumbers, hairstylists, tailors, electricians) struggle to find consistent work because they lack visibility, trust, and direct access to clients. Existing platforms focus mainly on digital skills, leaving non-digital skilled workers behind. As a result, many skilled individuals remain unemployed or underpaid, despite having valuable abilities.

Hypothesis Statement

Our Hypothesis

We believe that skilled talents in Nigeria faces high rate of unemployment, poverty and lack of discovery because they lack visibility and unified platform to showcase their skills and if we provide a platform for them, then talents gets opportunities to sell their skills locally and globally by rendering services to clients on the platform which will result in reduced unemployment and build sustainable financial stability for individuals and the country at large

Assumptions to Test

Hypothesis A: A community-based offline job-matching center
Hypothesis B: WhatsApp job broadcast lists.
Hypothesis C: A website that connects artisans to nearby clients
Hypothesis D: A platform that verifies skilled talents, gives them visibility, and connects them directly to paying clients, then they will get more consistent jobs, and clients will have access to affordable, trustworthy workers. That is why we are building TechKR.

Success Criteria

Minimum of 1000 verified talents.
50 posted jobs monthly.
At least 85% completed jobs.
95% Client satisfaction ratings.
$100 Average talent monthly earnings.
95% Repeat hire rate.

Next Steps

Proceed to Define Opportunity to explore multiple solution approaches.

Last updated: 18/12/2025