Formulate Insight: Deriving Themes

Objective

Derive common themes and superior interests from collected feedback. Identify patterns and root causes from your ground truth research.

Analysis Process

Step 1: Review Ground Truth Data

[Summarize the key data points from your ground truth research]

Refer back to: Ground Truth

Step 2: Identify Patterns

Pattern 1: [Pattern Name]

Observations supporting this pattern:

[Observation 1]
[Observation 2]
[Observation 3]

Frequency: [How often did this come up?]

Pattern 2: [Pattern Name]

Observations supporting this pattern:

[Observation 1]
[Observation 2]
[Observation 3]

Frequency: [How often did this come up?]

Pattern 3: [Pattern Name]

[Continue for all identified patterns]

Common Themes

Theme 1: [Theme Name]

Description: [Detailed description of this theme]

Evidence from interviews:

[Quote or summary from Interview X]
[Quote or summary from Interview Y]
[Quote or summary from Interview Z]

Impact on community: [How does this theme affect people?]

Theme 2: [Theme Name]

Description: [Detailed description]

Evidence from interviews:

[Evidence 1]
[Evidence 2]
[Evidence 3]

Impact on community: [Impact description]

Theme 3: [Theme Name]

[Continue for all themes]

Root Causes Analysis

Primary Root Cause

[What is the underlying cause of the problems identified?]

Supporting evidence:

[Evidence 1]
[Evidence 2]
[Evidence 3]

Secondary Root Causes

[Root cause 1]
[Root cause 2]
[Root cause 3]

Superior Interests

What the community really needs:

[Based on your analysis, what are the deeper needs beyond surface-level problems?]

[Superior interest 1]
[Superior interest 2]
[Superior interest 3]

Key Insights Summary

Top 3 Insights

[Insight 1] - [Brief explanation]
[Insight 2] - [Brief explanation]
[Insight 3] - [Brief explanation]

Example

For instance: “Youth unemployment in Lagos is not just about lack of jobs, but lack of accessible skill training and mentorship opportunities in emerging tech fields.”

Next Steps

Proceed to Formulate Hypothesis to develop your problem statement based on these insights.

Last updated: [Date]