Phase 4: Team Formation & Concept Development

Dates: November 23 - December 5, 2024 (2 weeks)
Focus: Form teams, combine research, complete Insight & Hypothesis quadrants

Team Formation (Nov 23-25)

Team Requirements

Maximum 5 members per team
Members with overlapping problem interests
Diverse skill sets (research, design, tech, community engagement)
Must register as official team by Nov 25

How to Form Teams

Connect with participants who researched similar problems
Review each other’s Ground Truth findings
Combine voice notes and research data
Agree on one problem area to focus on
Register team name with Next Trend Hub

Quadrant 2: Formulate Insight (Nov 23 - Nov 29)

Team Activity: Analyze combined research data

Tasks

Pool all voice notes and interview data
Identify recurring themes and patterns
Conduct root cause analysis
Determine “superior interests” (what the community really needs)
Document insights on team page

Deliverable: Complete /team/[your-team]/formulate-insight page

Insight Guide →

Quadrant 3: Formulate Hypothesis (Nov 30 - Dec 5)

Team Activity: Write clear problem statement

Tasks

Draft hypothesis in format: “We believe that [target audience] experiences [problem] because [root cause]. If we [proposed solution approach], then [expected outcome].”
Define success criteria
Identify assumptions to test
Get mentor feedback during check-ins
Document hypothesis on team page

Deliverable: Complete /team/[your-team]/formulate-hypothesis page

Hypothesis Guide →

Weekly Check-ins

Continue attending:

Wednesday 6:00 PM WAT - Team progress updates
Saturday 1:00 PM WAT - Problem-solving sessions

Now reporting as teams, not individuals.

What You Should Have by Dec 5

✅ Registered team of 3-5 members
✅ Combined Ground Truth data
✅ Key insights documented
✅ Clear hypothesis statement
✅ Team pages updated (Ground Truth, Insight, Hypothesis)

Next Phase

Phase 5 (Dec 6): In-person Prototyping Workshop - Define your opportunity (Quadrant 4) and explore solution options with mentors.

Support: Message Next Trend Hub if you need help finding team members or refining your hypothesis.